but now you look at the polling in iowa and say obama is up by 7 in iowa and people are voting in iowa as of this week. with early voting, every day from now until november 6th is election day. that not only saps some of the value out of the debates, which start next week, it also undercuts the potential potency of october surprise. in the associated press write up of this early voting phenomenon this year, the write up, they quote a professor who is an expert on election statistics. if you have the game changer, you've got to do that soon. if you wait until the weekend prior to the election to release your stink bomb, you've lost coloradans, and he's right. that's one of the battleground states where most ballots are expected to be cast early. by election day, colorado will already be mostly decided. so if you're losing today, at this point in the campaign, hurry up and fix it. mitt romney's campaign adviser said back in march, remember, the etch a sketch thing. once the general election starts, that's essentially an opportunity to relaunch the whole campaign. remember that? >> i thin